When freshly brewed espresso is prepared correctly, it is a delight. Purchase your favorite coffee beans and grind them for use in an espresso machine. Check to see that your machine is clean and filled with filtered water before you begin preparing the espresso.
Before you begin, run the machine briefly without a portafilter attached to clear the ground head of any debris. Then, insert the portafilter into the machine, place your demitasse glass beneath it, and press the button to begin your shot.
The espresso should be ready in 25 to 30 seconds, but you need a lot of practice with your specific machine and a lot of taste tests before you can get the shots that you want. If the final product is too light or dark in color or tastes too acidic or bitter, topped with a fine layer of caramel-colored crema to ensure that it meets all of the requirements.
Remove the portafilter and fill it with espresso. When you begin to pull the shot, you should notice a creamy espresso drip into your cup. Remember to clean your machine after each use.
Prepare your beans by grinding and measuring them. To make one or two espresso shots, grind enough dark roast coffee beans in a high-quality grinder to yield one or two espresso shots.
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Other Questions about Coffee
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).