Training | F&B | FMCG | Digital Marketing 

OCM Recommends

Latest event/Webinar

Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University. 

**Gain insights into Singapore Industry with a free F&B industry report valued at $495. 

See you on 24 August 1630 hr. (Sign up below)

Free tickets code: adelaide0823

Starting a coffee shop?: Free Cafe Setup cost Calculator

F&B Video Lectures

Free F&B Marketing

Latest F&B Masterclass

Helmed by Ebenezer Heng and Dr Lek Hsiang Hui (NUS), the training is a hands-on module with the single focus on growing your business.

Previous Masterclasses

F&B Training Product Creation  - You will be able to find a wide array of angles on how to create value for your products. 

F&B Revenue Generation - Learn about price framing, menu creation as well as the infusion of technology to widen your profit margin. 

F&B Marketing - Location does not work so well these days. It is critical to position one’s brand story to maintain a healthy level of traffic and sales. 

Learn more about our F&B training program - contact us. 

Social and Digital Media Training 

Most trainings use case studies and client success stories. On top of these, OCM hands-on training allows participants to experience first hand the various different platforms by using OCM digital assets. 

Current classes includes Augmented Reality & Chatbot Setting up. Contact us for more details. 

“If we say you can do this to generate leads, we should show you on our assets how it is being done step by step and successfully” -Ebenezer

Speaking Engagement 

Ebenezer Heng delivers keynotes on F&B, FMCG and digital trend and insights regularly in various seminars and platforms. Feel free to contact us for keynote, master classes, and seminars on relevant topics 

Featured coffee brewing method: How to prepare V60 Coffee? 

Previously: Making Coffee with a Coffee Sock. 

Recent Articles

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1. How to Do Menu Engineering: Complete Guide to Restaurant Profitability

   Sep 27, 24 03:09 AM

   
   Learn how to do menu engineering to boost your restaurant’s profitability. Discover strategies for menu design, pricing, and maximizing profitability.

   Read More

2. Tim Hortons Singapore is a Canadian Coffee Chain?

   Nov 16, 23 09:00 AM

   
   Do you know that Tim Hortons Singapore is a Canadian Coffee Chain? Apparently only 46% knows that in our IG poll!

   Read More

3. Coffee report on WMF Coffee Machine Brand in Singapore

   Oct 11, 23 03:45 AM

   
   Coffee report on WMF Coffee Machine Brand in Singapore

   Read More

Featured: Office Coffee Machines

Do check out other cool boards such as the one all on how to make coffee and drip coffee.

Food and Beverage (F&B) Articles 

Sustainability Practices in Food Service 

3 Free Restaurant Marketing Ideas 

Cafe Scene in Singapore 2015

Singapore Cafes Reviews -Can they be Trusted? 

Location, location, location might be a myth! 

Walmart and Walter -The Power of Social Media! 

Importance of value pricing for Cafes In Singapore

Why Nescafe is still the Largest Roaster in the World?

Everyone likes Starbucks -here's why

Is your Cafe location an asset or a liability? 

Location myopia: why good anchor tenant might not be good? 

Measuring the Location attractiveness index. 

Social Media Crisis Management for Cafes in Singapore

What is a Brand Story?

Why I stopped Selling Social Media? 

Contact Us 

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