This wonderful appliance, with its characteristic shiny finish and hexagonal shape, is regarded as the forerunner of all cappuccino machine.
Given that the foundation on which any good cappuccino is “built” is espresso coffee, the blend produced by the passage of steam through the coffee grounds makes this coffee “machine” the leader in its field. This is so despite the fact that it does not truly qualify in the strictest sense of the word as a machine.
Love coffee? Here is some more "free stuff"! Learn more with this ebook (is free!)
Learn about the above methods and more in our free Coffee Workshop in Singapore
In the world of coffee makers, there are machines and then there are “machines.” Traditionally, coffee machines will imply moving parts, a mechanism if you will, that will perform a function in order to complete a process or create a product.
A coffee machine such as a Saeco espresso machine has moving parts and components and these are used to make espresso. The Moka pot does not move. The hiss and bubble might stir your soul, but the pot does not move. The unique design allows the steam to pass through the grinds and percolate the coffee to make the finest espresso one can hope for.
If anyone wants to be a serious cappuccino maker at home, then this “device” is essential. It is true that the Moka pot is not a complete cappuccino machine. It does not do everything for you.
The art of a fine cappuccino requires some “handiwork”. It is all well and good to place a cup underneath the outlet of an industrial cappuccino machine and wait for everything to happen. True, adding the frothed milk is hand work.
However, to froth the milk oneself and then carefully slide it on top of a fine espresso made by a Moka pot can, with a great deal of practice, make anyone an expert cappuccino maker. For the purist, this pot is the ultimate coffee machine.
“Strong and black” is a popular way to consume coffee, especially in the Middle East. The variations of different “coffees” on offer in franchise coffee shops seem to grow incredibly.
Nevertheless, a fine espresso or a carefully crafted cappuccino can add value to the day of almost anyone. It is hard to believe that the hexagonal coffee pot design is 76 years old. Then, as now, it continues to fulfill its task effortlessly and provide its important service. One last thought.
Although many first world countries are spared them, power outages are common in many developing countries. Many espresso and cappuccino machine require electricity. The Moka pot doesn’t. It will quite happily perform its duty sitting on a gas plate or even an open fire. Even if civilization itself crumbles, a decent espresso or cappuccino is always possible.
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.
**Gain insights into Singapore Industry with a free F&B industry report valued at $495.
See you on 24 August 1630 hr. (Sign up below)
Free tickets code: adelaide0823
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