What is the Primary Thing Coffee Drinkers Are Looking for in
a Coffee Maker?

Why do coffee drinkers buy coffee makers? Obviously, they want to be able to brew coffee in the relative comfort of their own homes.

While this may be the case, surprisingly, getting great coffee is not the primary thing most coffee lovers are looking for when it comes to coffee makers.

Instead, their primary concern is more focused on the price of the coffee maker, rather than its ability to brew great coffee. This is a valid concern, since realistically speaking, high quality coffee makers usually cost quite a bit of money.

Not all coffee drinkers can afford to buy a high-cost coffee maker, a high quality coffee grinder, and a constant supply of the best gourmet coffee beans.

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Questions about Coffee

Questions about coffee? Have it answered by the professionals. Examples of some questions: 

What are the considerations for an office coffee station? 

What are the essential V60 Coffee Brewing tools? 

Non coffee (but important to coffee) question: What is whole milk? 

Furthermore, most drinkers aren’t coffee connoisseurs, whose primary concern is to consume the best-tasting coffee known to mankind.

Having a coffee maker at home surely beats having to depend on a coffee vending machine or the local coffee shop for a daily fix of caffeine.

However, when buying a coffee maker, you shouldn’t just look at the price of the machine.

Here is a practical buying guide that gives helpful tips that can help you find not just a low-cost coffee maker, but a great value coffee maker that can give you the best coffee experience possible.

A Practical Coffee Maker Buying Guide

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About US | OCM Profile

OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link). 

In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years: 

OCM's campaigns: F&B Marketing Ideas by OCM 

OCM's Events: F&B Industry events by or with OCM

Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with. 

Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops: 

OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more. 

So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates: 

For regular coffee (F&B) related videos: OCM Youtube

For Daily Coffee Inspiration (fun coffee content): OCM IG

For insights into the coffee (F&B) industry: OCM LinkedIN 

PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).

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OCM Recommends

Latest event/Webinar

Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University. 

**Gain insights into Singapore Industry with a free F&B industry report valued at $495. 

See you on 24 August 1630 hr. (Sign up below)

Free tickets code: adelaide0823

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Starting a coffee shop?: Free Cafe Setup cost Calculator

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Featured coffee brewing method: How to prepare V60 Coffee? 

Previously: Making Coffee with a Coffee Sock. 

Featured: Office Coffee Machines

Follow Oncoffeemakers.com's board Office Coffee Machines | Singapore on Pinterest.

Do check out other cool boards such as the one all on how to make coffee and drip coffee.

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Food and Beverage (F&B) Articles 

Sustainability Practices in Food Service 

3 Free Restaurant Marketing Ideas 

Cafe Scene in Singapore 2015

Singapore Cafes Reviews -Can they be Trusted? 

Location, location, location might be a myth! 

Walmart and Walter -The Power of Social Media! 

Importance of value pricing for Cafes In Singapore

Why Nescafe is still the Largest Roaster in the World?

Everyone likes Starbucks -here's why

Is your Cafe location an asset or a liability? 

Location myopia: why good anchor tenant might not be good? 

Measuring the Location attractiveness index. 

Social Media Crisis Management for Cafes in Singapore

What is a Brand Story?

Why I stopped Selling Social Media? 

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