coffee maker that uses this pot is more like a french press.
It is known as aeropress, well if you find this name familiar, that is because it is the maker of the very well known frisbee -aerobie. Why would a frisbee maker want to make a coffee pot?
I got no answer for that, maybe it is because coffee is a large market? Anyway, before we move on to that, more on the why did I say that the aeropress produces espresso?
Love coffee? Here is some more "free stuff"! Learn more with this ebook (is free!)
Learn about the above methods and more in our free Coffee Workshop in Singapore
For a coffee to be consider an espresso, it has to be thick (dimensional) and there need to be some crema, it is not bitter, but sweet. Coffee from aeropress has all the qualities, except for the crema, thus, folks in the coffee industry consider that to be an espresso.
What are the plus points for this aeropress? Personally, I like it because it is so easy to clean. After using it, you simply take out the plunger, pop out the spend coffee and then rinse it.
For some folks, they feel that this is similar to french press, no wastage, produces a single coffee everytime, but better taste. Of course, many people actually got this, because it is so reasonably priced at less than $30.
The usage is simple, all you need to do is to put a coffee filter at the bottom of the aeropress, put the aeropres on top of a coffee mug or a small coffee carafe.
Put in the desired coffee blend in the aeropress, pour in the desired amount of water (more water would get you a americano, lesser water an espresso), stir the mixture.
Allow this mixture to stand for about 20 seconds, then slowly push the press down, you should feel the extraction. Do it slowly, the recommended timing is 30 seconds.
The last step is of course, to take out the plunger and throw away the spend coffee. Then rinse the aeropress.
If you are looking for simple to use, easy to clean, and "green" solution, then this aeropress coffee pot would be the right fit for you...
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.
**Gain insights into Singapore Industry with a free F&B industry report valued at $495.
See you on 24 August 1630 hr. (Sign up below)
Free tickets code: adelaide0823
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