How to evaluate your coffee shop plan?
There are so many variables to take note of, that many owners are confused when it comes to the real metrics in deciding if the plan is good.
Let's look at it in very simple terms (you only need to worry about these three terms) :
Customers
All you need to be concerned about is: would your coffee shop plan attract customers. Customers is the most thing that matters for all coffee shops.
Cost
The startup cost and the operating cost that is in your plan, would they help you to get more customers, and more sales?
Learn more about coffee shop startup cost and the wages for a coffee shop employee here.
Sales
Basically, how many cups of coffee can you sell per day and how much are you charging for one cup of coffee. Learn more about coffee shop value proposition canvas to get insights on you can better position your food and beverage products.
Feel free to use the cafe set up cost calculator below to estimate how much you need to achieve the desired sales level.
How to use a French press as a coffee maker?
Learn more about these methods at the free coffee courses online.
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.
**Gain insights into Singapore Industry with a free F&B industry report valued at $495.
See you on 24 August 1630 hr. (Sign up below)
Free tickets code: adelaide0823
Starting a coffee shop?: Free Cafe Setup cost Calculator
Featured coffee brewing method: How to prepare V60 Coffee?
Previously: Making Coffee with a Coffee Sock.
Sep 27, 24 03:09 AM
Nov 16, 23 09:00 AM
Oct 11, 23 03:45 AM
Do check out other cool boards such as the one all on how to make coffee and drip coffee.
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