The cold brew coffee system is better primarily for two reasons; the cold brew coffee will produce a coffee concentrate that has significantly reduced acidity and it uses lesser resources (it does not use any power and the concentrate will last for up to fourteen days in a refrigerator which is good for your wallet).
Cold brew coffee concentrate can be used as a foundation for so many of ones favourite coffee based beverages. Let these be no misunderstanding; this is not the same as using cold drip coffee from a drip coffee maker or cold press coffee from a French press to make a beverage.
This is a concentrate that has been made with a cold brew coffee system specifically designed for this purpose. This is not just a plain old cold coffee brew.
There are three primary coffee machine manufacturers that have cold brew coffee systems on the market. The Toddy coffee maker is most probably the most well known of the three.
Hourglass coffee maker markets a cold brew coffee system at the top end of the price range although there does not appear to be a significant difference in the quality of end product from the other two manufacturers.
At the lower end of the price range is the Ronco Coffee Time cold brew coffee maker. It basically does as good a job as the other two appliances that are available in the market place.
So whether you decide to go for the Toddy maker or the stylish Hourglass coffee maker or the Ronco Coffeetime cold coffee brew system, that is ultimately a decision based on means and on preference.
How to use a French press as a coffee maker?
Learn more about these methods at the free coffee courses online.
All of the cold brew coffee makers will make a cold brew coffee concentrate that is low in acidity and high in flavour.
It is virtually impossible to tell the difference between a coffee based beverage made with, e.g. a Delonghi coffee machine and a Toddy coffee maker. Both will have the flavour and robust aroma of a good coffee.
Perhaps the coffee lover with a finely tuned palate will distinguish the lower acid level of the cold brew coffee beverage. The difference will be noticeable after numerous cups of coffee.
The great thing about the concentrate is that a variety of different coffee based beverages can be made form the same batch of concentrate.
There is no time and energy wasted in using different machines or cleaning a machine in between brews. The cold coffee concentrate can be used immediately with ease.
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.
**Gain insights into Singapore Industry with a free F&B industry report valued at $495.
See you on 24 August 1630 hr. (Sign up below)
Free tickets code: adelaide0823
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