No more. Times have changed and technology with it. Nowadays the designs are compact and aesthetically pleasing and will basically fir in anywhere.
The Nescafe Lioness is a good example of such a concept. This commercial coffee maker is lightweight in comparison to its predecessors and will fit on any table or counter top.
It is less than half a meter deep, wide and tall. That is a compact machine that is able to provide a choice of up to eight hot beverages; black coffee, white coffee, cappuccino, espresso, mochaccino, chocolate, chocomilk and hot water.
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Not bad for commercial coffee makers of that size. These selections are extended if you take the model with the five canisters as opposed to the model with the three canisters.
The five canisters will contain instant coffee, chocolate, tea, milk and sugar. This means that this automatic coffee machine can deliver the goods in demand.
The coffee supplies are easily refilled and essentially you will get as close to French press quality coffee as a commercial coffee maker can deliver. Although all the coffee need to be purchased through Nestle. So, the choice of coffee for the machine is only limited by whatever Nestle can offer. That means you can forget about using other coffee, i.e. Illy coffee, Coffee Krups, that should be this machine only drawback.
The Nescafe Lioness is not necessarily able to compete with the espresso that is made in Gaggia coffee machines for example. It would probably not tasted as fresh compared to a Grind and Brew option. It was, however, never designed with that in mind.
This commercial coffee cappuccino maker can be operated with or without a coin mechanism. It is designed for work either as a courtesy coffee maker or can be used to generate revenue.
The advantage of the latter is that the machine can recover some of the costs incurred through its purchase. If it is to be used as a courtesy hot beverage a machine for guests and or clients it might not be advisable to add the coin mechanism.
The machine will dispense a hot beverage every twenty to thirty seconds and can be fitted with a water tank or be connected to a water supply.
The former option makes the Nescafe Lioness far more portable and flexible. Some supplier will even offer a similarly Nescafe branded cabinet for the Lioness to stand on at a comfortable height and to make it look even better.
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.
**Gain insights into Singapore Industry with a free F&B industry report valued at $495.
See you on 24 August 1630 hr. (Sign up below)
Free tickets code: adelaide0823
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