Well, this is because there is no such thing as a expresso coffee maker, the real spelling should be espresso coffee maker. But, do not feel bad that you have got the spelling wrong, the fact is 40% of coffee drinkers still thought that it is spelled as expresso.
**40% of coffee drinkers are also not aware that you cannot use boiling water to brew coffee, to learn about more coffee brewing techniques, check out our free coffee course.
But, it is okay, because as long as I understand what you are looking for, I can provide some answer. So, if you are looking for expresso coffee maker (which I think meant espresso coffee maker), what is the one thing that you need to consider? If you are thinking about price, then I would suggest to you reading about other coffee makers rather than espresso maker.
This is because of their technology and extraction method, espresso coffee maker is at a higher price point that the usual coffee makers. Thus, if it is price that you are concerned about, espresso maker might not the correct genre of coffee makers for you.
People that wants an espresso coffee maker are looking for quality coffee. They are able to appreciate the intensity that espresso brings to them. The rule of thumb of an espresso drinker is they drink it neat. So, if you are someone that loves to dump sugar and milk into your coffee, then you are probably not an espresso drinker.
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Learn about these brewing methods and more in our free coffee brewing course.
Now, back to the one element to take note of when looking for espresso coffee maker, personally I think the pressure that the machine is able to generate is key. Take steam powered espresso maker as an example, they are among the lower price tier among the espresso machines range, but they cannot do an extraction on more than 8 bar pressure.
Without a 12-15 bar pressure, the espresso that you are going to extract would be dilute and lifeless. Therefore, you would be better off, spending the money on a good drip filter coffee machine then to spend it on a low end espresso machine.
To me, if you are looking for quality espresso, then it would have to be a pump driven espresso machine. These machines are the ones that are able to extract the coffee at a pressure no lower than 12 bars.
In fact, if you are looking for a no fuss easy solution to getting good espresso, you can check out some single serve coffee maker as well. Nespresso single serve machine are also able to extract coffee from their capsules at more than 12 bar.
There you have it, my take on what to expect if you are looking for an espresso or rather expresso coffee maker. The machines available in the market comes with a lot of bells and whistles, but ultimately it is the pressure that does the extract of your tamped coffee that gives you the quality coffee, so just remember this pointer the next time you look for an espresso maker!
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.
**Gain insights into Singapore Industry with a free F&B industry report valued at $495.
See you on 24 August 1630 hr. (Sign up below)
Free tickets code: adelaide0823
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Featured coffee brewing method: How to prepare V60 Coffee?
Previously: Making Coffee with a Coffee Sock.
Sep 27, 24 03:09 AM
Nov 16, 23 09:00 AM
Oct 11, 23 03:45 AM
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