Going for Maxwell House coffee pods? Think again.

Some of the coffees on offer by Folgers will complete for the top spot with them, but it is a given that Maxwell House is one of the top coffee brands.

Many pundits were excited at the announcement that they are going to be available as pods for use in the single serve brewers.

However, the reaction to these pods has been mixed to say the very least.

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How to make coffee without machine? 

Why V60 Coffee?

What is Sock Coffee Filter?  

Learn about these methods and more in our free Coffee Class in Singapore 

Some reviews have described the coffee brewed using these pods (well they are actually coffee pads, a pod is more capsule like in nature and has a harder exterior, these are softer) as being mild and palatable were as others have been less complimentary to the point of being forthright about the “dark brown water” that these pods produce.

At first it does seem confusing that a renowned coffee house such as this can produce coffee pods that do not meet the expectations of many coffee lovers.

A possible answer to this extreme range of reactions could be a difference in “coffee culture” between different parts of the world.

In Europe a “good” coffee is characterized by a robust flavor and aroma. As you enter a room you will know that coffee is being brewed.

By contrast, many in North America, for example, will find the robust European coffee “too strong and too bitter.”

Whilst being well aware of the dangers of generalizations, it seems that this could be a possible explanation for the extreme range of opinions on Maxwell House coffee pods.

Some reviews clearly say “Think again before you consider choosing this coffee pods.”

Other reviews unambiguously come out in favor of the mild and pleasant taste of these coffee pods making comments that describe these coffee pods as making coffee that is “mild and gentle on the palate.” What lesson can be learn from this? Coffee tastes and the definition of what “good” coffee is, varies greatly.

For those who are looking for a robust and definitive coffee experience with a caffeine boost, it seems it would be best to avoid Maxwell House coffee pods.

If, on the other hand, you are looking for a mild coffee experience where the flavor and aroma are very subtle, then these coffee pods could be the thing for you.

About US | OCM Profile

OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link). 

In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years: 

OCM's campaigns: F&B Marketing Ideas by OCM 

OCM's Events: F&B Industry events by or with OCM

Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with. 

Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops: 

OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more. 

So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates: 

For regular coffee (F&B) related videos: OCM Youtube

For Daily Coffee Inspiration (fun coffee content): OCM IG

For insights into the coffee (F&B) industry: OCM LinkedIN 

PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).

OCM Recommends

Latest event/Webinar

Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University. 

**Gain insights into Singapore Industry with a free F&B industry report valued at $495. 

See you on 24 August 1630 hr. (Sign up below)

Free tickets code: adelaide0823

Starting a coffee shop?: Free Cafe Setup cost Calculator

F&B Video Lectures

Free F&B Marketing

Featured coffee brewing method: How to prepare V60 Coffee? 

Previously: Making Coffee with a Coffee Sock. 

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