Just when I was beginning to wonder whether this coffee maker is a myth, it suddenly came to me that this is actually the Bialetti Mukka cappuccino maker.
I have a hypothesis on how the term Mukka Expresso came to be. Reading the product description, I learned that the Bialetti cappuccino maker belongs to the Mukka Express line and is classified as an espresso maker. My guess is that the term expresso was coined from the words express and espresso.
Well, come to think of it, it really is quite a mouthful having to say Bialetti Mukka Express cappuccino maker all the time. So I guess the people just nicknamed it Mukka Expresso to make it easier. Nevertheless, the word spread out and it has become a common term for this product.
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Going back to the product itself (which is why I researched it in the Internet in the first place), the Bialetti cappuccino maker of the Mukka Express line finally has an electric version.
Imagine all the great features of the Bialetti Mukka Express stove-top model combined with the advantages of an electric system. The electric Mukka Expresso is classified as a 2-cup Espresso Machine; although, based on its appearance you can hardly consider it as such.
It provides an easy and great way of brewing espresso; combining form and function to make barista-quality cappuccino and café latte right in the comforts of our own homes.
Still crafted in Italy and boasting of an elegant polished cast aluminum body, the Mukka electric model has a built-in heating system and convenient black electric base (Power Base) making it ideal for plug-in brewing anywhere.
It produces Italian style cappuccino or latte in just 6 minutes, a sound alarm is activated as soon as the drink is ready and the unit automatically switches off.
Although, it is very to use, the unit also comes with an instructional DVD containing different coffee recipes. I can go on about how good this cappuccino maker is, but only by using it would you be able to fully appreciate it the goodness...
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.
**Gain insights into Singapore Industry with a free F&B industry report valued at $495.
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