There must be some benefits in buying your coffee through a machine instead of a trip down town. First, some folks that likes to look at the physical coffee beans, taste the flavored coffee would not like the order coffee online idea.
There is one very huge element that leads to some many coffee online stores and that is savings. And the savings when you purchase coffee online is two fold, direct and indirect.
Love coffee? Here is some more "free stuff"! Learn more with this ebook (is free!)
How many grams of coffee for V60?
How to brew coffee using coffee sock?
How to use French Press as a coffee maker?
Learn about these methods and more (such as coffee cupping) in our free coffee classes.
A collection of the various Drip Coffee Methods
Lets look at the indirect first. The biggest savings when you buy coffee online is time saved. You saved on the time making the trip there and you also saved on the time that you would otherwise used to shop for other products.
Assuming that your daily rate is $160 for 8 hours work day, the per hour would be $20. A trip to the mall to get some organic coffee or gourmet coffee would take you at least 2 hours -so you saved $40 in the process.
How much time do you need to order online, from looking for the site to keying in your credit card numbers -20 minutes or lesser.
Of course, all this meant nothing if the coffee online is more expensive than those offered in the shops. Because there are also savings on rental and manpower, your purchase coffee online is definitely cheaper.
Then, because the competition is stiff in the online coffee store market, to get you a consumer to order coffee online, there are free gifts, free shipping, and further discounts.
Then, there are discounts on special days like Christmas, Thanks giving and so on. You probably get the point, there are benefits when you purchase coffee online, if you have not tried any stores before, go for one that is packed with discount.
I would recommend the Unbeatable online store, check it out to see how they work and hope they have good deals that you would like.
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.
**Gain insights into Singapore Industry with a free F&B industry report valued at $495.
See you on 24 August 1630 hr. (Sign up below)
Free tickets code: adelaide0823
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Featured coffee brewing method: How to prepare V60 Coffee?
Previously: Making Coffee with a Coffee Sock.
Sep 27, 24 03:09 AM
Nov 16, 23 09:00 AM
Oct 11, 23 03:45 AM
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