Their popularity is due to its ease of use and the low maintenance.
However, most of these single coffee brewers are closed system. Making it one of its major drawbacks. When we speak of closed system, this simply means when customers acquired a single coffee maker, they can only make use of the coffee that comes with this coffee brewer.
Despite of this drawback, lots of coffee drinkers and coffee lovers loved the convenience and handiness offered by these single cup coffee makers.
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Three of most popular single coffee makers today are Nespresso single serve coffee maker, Tassimo one cup coffee brewer and Keurig single cup coffee maker.
Nespresso was in fact one of the earlier single coffee brewers to use coffee pods.
The Nespresso single cup coffee brewer works differently compared to normal pod coffee makers. Upon insertion into the brewer, the capsule is pricked, and then instilled with warm water.
As water pressure forms, the holes were open up in the weaker points of the aluminum, and the now coffee brewed escapes.
The unfilled aluminum capsule is usually stored up in a waste container within the machine for afterward elimination.
Tassimo single cup coffee brewer is also a hit in the market. Tassimo provides one of the highest value appliances in regards to brew a perfect cup of coffee.
The main draw about tassimo is its t-discs, the code behind the disc instructs the machine on how to brew each drinks and adjusts the water, pressure and temperature according to the variations of different drinks.
Consumers also love the Tassimo single serve coffee maker because it is small and can fit into even the smallest kitchen.
Lastly, Keurig single serve coffee maker delivers more than two hundred special varieties of cocoa, tea and of course coffee in K-Cups format.
This means you won't need the expenditure of purchasing various bags of coffee beans just to taste something new.
Keurig single coffee brewers deliver the most convenient way of coffee making, manageable way of cleanup and suitable way of maintenance.
SO, if you are planning to purchase a single coffee maker, you can do your sourcing from these three brands.
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.
**Gain insights into Singapore Industry with a free F&B industry report valued at $495.
See you on 24 August 1630 hr. (Sign up below)
Free tickets code: adelaide0823
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